Belvoir Cordial
Bush to bottle in 24hrs
Brand Activation
Brand Activation Bush to bottle in 24 hrs
Capturing the first elderflower harvest of the year
The Brief
As winter turned to Spring Belvoir, one of the nations favourite cordials, wanted to enter summer with a splash.
Partnering with BBC One’s Daisy Payne, we needed to follow the journey of their elderflower, from bush to bottle, in under 24hrs.
They wanted the process to be release as three seperate micro films and one main edit within 2 days of capturing the process.
Huge thanks to Jame Prime, one of London’s leading press agencies, for choosing us for this.
The Outcome
From bush, to the shelves of Tesco, the production went down brilliantly.
The end films ended up in some of London’s biggest news papers and soundbites were used across socials and news for weeks.
A brand activation with a high end feel
A one day shoot working seamlessly besides stills
Though this was supposed to be a siple run and gun, capture the day type affair, the client still needed quality in all regards.
With time being tight, made worse by the radio interviews being undertaken alongside the production, we needed to know exactly what we had to capture.
We created a thorough shotlist and schedule for the day, signed off by client, agency and agent before the day.
Shooting with a lean crew of three; two camera ops and a producer; we worked seamlessly alongside a press stills photographer.
2-3 Person Crews. National Campaigns.
We shot lean and worked with a minimal set up for each scene. This allowed us to move fast and importantly, kept the budget down.